Meet our VP of Client Services, Molly McCarty
Molly McCarty joins Blackbird PPC as VP of Client Services l after successfully managing paid media accounts for the last 6 years.
Prior to joining Blackbird PPC, Molly was Director of Paid Social at 3Q Digital. While at 3Q Digital, Molly managed a team of 10 Paid Social experts and oversaw the success of more than 25 accounts; including Square, Brandless, and Glossier.
She has a proven track record of finding scale and efficiency across all social channels with a strong emphasis on Facebook, LinkedIn, and Pinterest advertising. She graduated from St. Olaf College in May of 2012 with degrees in Political Science and Education. She found her love for digital advertising when she moved to Washington DC in January 2012 and began running Facebook ads for Members of Congress. Molly has spoken at Social Media Week Chicago an Social Media Week Seattle. She has been a guest on SkyNews Live and Jon Loomer's podcast. She has also been quoted in CNNMoney, AllFacebook.com, InsideFacebook.com, and MarketingLand.com. When she is not analyzing her accounts, you can find Molly hiking in the Bay Area or cooking new recipes.
Marketing tip from Molly: Don’t be too quick to reach conclusions! Make sure your campaigns reach enough data density before making changes.
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